I AM THE CURE® Educational Initiative
The goal of the I AM THE CURE® educational initiative is to help women understand their opportunity to take a proactive approach in their own breast health and that being aware is the first step in that process.
Messaging will come to life through educational outreach leading up to the Race, and specifically on Race day through “Cure Leaders,” the official cheerleaders of the Race. Cure Leaders will lead sideline supporters in cheering on runners and walkers along the Race course while reminding them about the important steps everyone should take to care for their breast health. Cure Leaders will impart powerful, action-oriented messages heard by everyone at the Race.
In addition, “Rovers” will walk throughout the pre-race crowd asking awareness questions and distributing prizes. At the Komen Education Booth, Race participants can spin the prize wheel and pick up literature about breast self exam, screening and much more.
VOLUNTEER OPPORTUNITIES
Cure Leaders and Rovers are currently being recruited. Volunteers will receive an official I AM THE CURE® T-shirt to wear and keep and will be provided with important props such as megaphones, pom-poms and banners. Space is limited.
For more information or to sign up, please contact Delia Joslyn at 523-9346 or deliajoslyn@komenwny.org.


